Engadget.com scored an interview with Microsoft Head Bill Gates, and talked some about the overall strategy for the next-generation XBox, which he insisted on referring to by its code-name, Xenon:In Xbox 1 we let ourselves sort of be second in and to not have the momentum. We had to learn a lot about building the partnerships. We’re new to the industry so people naturally didn’t know if we were hardcore committed to the thing. We’ve really gotten over that now and so it’s been a lot easier this time around, but we want to broaden video gaming, and without giving up any of the hardcore players we want more women, older people [to be playing games]. We’re going to have games that are more sociable, more approachable, particularly by taking this idea of Xbox Live and bringing in contests and spectators and ratings and talking to your friends and various new things there we think we can make it much bigger category than it’s ever been to date.
The Engadget Interview: Bill Gates, Pt. 1 - Engadget - www.engadget.com /
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