Ignition Tech News

Google have finally made the Urchin Web Analytics technology they acquired back in March a free product for all.

The newly launched Google Analytics service allows web site owners track exactly how visitors found their sites and how they interact with them. The service is sure to be a major threat to the current stable of traffic-tracking providers.

Google Analytics looks to be basically a hosted rebranding of Urchin Web Analytics, which previously cost $199 per month, and required users to download the software to their machines.

Under G Analytics, all site operators have to do is create an account, paste a snippet of Javascript into their pages and voila, they’re done.

The press release announcing the service boasts that it runs on Google’s vast computer infrastructure, and will be able to “support the traffic demands of any site, from
those with a few visitors a week to hundreds of millions” - however it appears to be having some initial teething problems, and users trying to sign up are greeted with an extremely slow loading time and persistent “under maintenance” messages.

Introducing Google Analytics.
Sophisticated. Easy. Free.
Web Analytics Free of Charge, Courtesy of Google
Google Analytics Official Forum & Discussion
Google Blog: The circle of analytics
Google’s “Conversion University”

This entry was posted on Monday, November 14th, 2005 at 9:19 am and is filed under Google, Search. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.